On Brand with Jimmy Fallon

On Brand with Jimmy Fallon

Canceled First aired 30/Sep/2025 United States English 1 season(s) 8 episode(s)
Marketing pros compete in creative challenges, crafting jingles, brand experiences, and ads while working directly with real companies. One winner takes home the title and prize money.

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TimeScore 33% Skip It
Binge Meter 48% Slow Burn
Episode Pulse Quiet 40% activity score
Drop Rate 0% Very Low

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Seasons & Episodes

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Season 1 · Season 1
8 episode(s) · Air date: 30/Sep/2025
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Season Overview

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S1E8
Innovator of the Year
Air date: 31/Oct/2025
Summary

Therabody and investor Josh Allen, the NFL's MVP, engage the final four creatives at the agency to create cinematic spec commercials. The $100K grand prize and more are at stake.

Summary

Therabody and investor Josh Allen, the NFL's MVP, engage the final four creatives at the agency to create cinematic spec commercials. The $100K grand prize and more are at stake.

S1E7
Jennifer Garner Is Not Applying for a Job
Air date: 24/Oct/2025
Summary

The On Brand Agency is tasked by KitchenAid to whip up a web series that promotes their innovative products alongside A-list talent. Performance reviews are in and the creatives have one chance to prove themselves before a shocking elimination.

Summary

The On Brand Agency is tasked by KitchenAid to whip up a web series that promotes their innovative products alongside A-list talent. Performance reviews are in and the creatives have one chance to prove themselves before a shocking elimination.

S1E6
Oh Boy, Doughboy
Air date: 17/Oct/2025 · Runtime: 45 min
Summary

The Pillsbury Doughboy joins forces with the On Brand Agency to ensure every baker knows what Pillsbury brings to the table. The creatives work to develop and launch an interactive activation to be judged by a very non-traditional focus group.

Summary

The Pillsbury Doughboy joins forces with the On Brand Agency to ensure every baker knows what Pillsbury brings to the table. The creatives work to develop and launch an interactive activation to be judged by a very non-traditional focus group.

S1E5
The Super Bowl Is the Holy Grail
Air date: 14/Oct/2025 · Runtime: 45 min
Summary

The On Brand Agency gets their biggest assignment yet. Captain Morgan and late-night host Jimmy Kimmel tap the eight creatives to fuel a Super Bowl campaign reaching younger generations.

Summary

The On Brand Agency gets their biggest assignment yet. Captain Morgan and late-night host Jimmy Kimmel tap the eight creatives to fuel a Super Bowl campaign reaching younger generations.

S1E4
Diners, Drive-ins and Housewives
Air date: 10/Oct/2025 · Runtime: 60 min
Summary

SONIC employs the On Brand Agency to prove that they offer viral-worthy drinks year-round. The creatives pitch ideas and a jingle, assisted by Erika Jayne. The contestants have to hit the right notes as the losing team is at risk of elimination.

Summary

SONIC employs the On Brand Agency to prove that they offer viral-worthy drinks year-round. The creatives pitch ideas and a jingle, assisted by Erika Jayne. The contestants have to hit the right notes as the losing team is at risk of elimination.

S1E3
Fashion Capital Takeover
Air date: 07/Oct/2025 · Runtime: 45 min
Summary

Marshalls collaborates with the On Brand Agency's nine creatives to take over the streets of New York with interactive pop-up activations. The winning campaign will have the opportunity to be seen by millions when it is featured on a billboard.

Summary

Marshalls collaborates with the On Brand Agency's nine creatives to take over the streets of New York with interactive pop-up activations. The winning campaign will have the opportunity to be seen by millions when it is featured on a billboard.

S1E2
Billboard in the Sky
Air date: 03/Oct/2025 · Runtime: 45 min
Summary

Southwest Airlines enlists the On Brand Agency to help tout something extra that's arriving inflight. The winner will see their campaign brought to life. The losers are at risk of elimination.

Summary

Southwest Airlines enlists the On Brand Agency to help tout something extra that's arriving inflight. The winner will see their campaign brought to life. The losers are at risk of elimination.

S1E1
10K Store Merch Drop
Air date: 30/Sep/2025 · Runtime: 45 min
Summary

The On Brand Agency opens its doors to its first client, Dunkin'. Ten creatives pitch their ideas for a breakfast campaign for the chance to win the first account and see their campaign and merch designs launched in 10,000 Dunkin' stores.

Summary

The On Brand Agency opens its doors to its first client, Dunkin'. Ten creatives pitch their ideas for a breakfast campaign for the chance to win the first account and see their campaign and merch designs launched in 10,000 Dunkin' stores.

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