Series synopsis
Battle of the Brands is a documentary television series that premiered on Channel 4 on March 3, 2026. It stars Kate Quilton.
Two famous consumer brands, leading rivals in their field, go head-to-head for our money. Why do we love them so much? And who’s best?
Premise
Two famous consumer brands, leading rivals in their field, go head-to-head for our money. Why do we love them so much? And who’s best?
Cast and characters
Leading cast
- Kate Quilton as Narrator
Episodes
This series spans 1 season with 4 episodes.
| Season | Episodes | First aired | Last aired |
|---|---|---|---|
| Season 1 | 4 | March 3, 2026 | April 14, 2026 |
| Episode | Title | Air date |
|---|---|---|
| 1 |
Nando's vs KFC Kate Quilton explores the battle for our taste buds in a fiery look at flavour, fandom and the billion-pound fight to win the chicken wars. |
March 3, 2026 |
| 2 |
Aldi vs M&S It's posh versus upstart. From cakes to wine, Kate Quilton explores the ultimate British supermarket showdown. This isn't just any supermarket turf war... this is Aldi vs M&S. |
March 10, 2026 |
| 3 |
Primark vs John Lewis From homeware to beauty to online, in a contest of penny-pinching power versus posh polish, how did Primark's bargains muscle in on John Lewis's bougie turf? |
April 10, 2026 |
Production
Release
| Original network/platform | Channel 4 |
|---|---|
| First aired | March 3, 2026 |
| Last aired | April 14, 2026 |
| Status | continue |